gcsec, Author at RED Marketing

Why is SEO so expensive?

You’ve heard about search engine optimisation (SEO) – the process of optimising your website for search engines like Google, Yahoo and Bing. So, you decide to do some research and look into how it’s critical for increasing your site’s visibility, thereby growing your business online. As your quick Google search turns up results from digital […]

5 red-hot Instagram marketing trends to watch in 2023

The mainstream media often refers to “influencer marketing”. It’s been a buzzword for a while now, yet there are some people who still ponder which is best when it comes to influencer marketing versus traditional marketing.

5 social media trends to watch out for in 2023

From TikTok’s continued rapid rise to Twitter’s tumultuous management shift, it’s difficult to predict what social media trends might be coming next.

The pros and cons: Influencer marketing versus traditional marketing

5 new Facebook Pages features every business owner needs to know

Every time we log into Facebook, we find that a new feature has popped up – or that one we’ve become familiar with has disappeared.

Are you losing customers to poor customer engagement?

Get social with me on Twitter, Instagram and TikTok @DanielCalbacho Brands are losing customers to poor customer engagement Brands are built over a long period of time. The process of establishing the brand and its identity is done brick by brick or click by click – otherwise, you risk losing customers to poor customer engagement. […]

What are the best times to post on social media in 2022?

Since the disruption caused by the COVID-19 pandemic, there’s been a shift in how both brands and consumers use and connect on social media. Of course, social media remains a place to post freely about whatever is on your mind, whenever you feel like it. But with nearly 4 billion users across all platforms, social […]