These are the building blocks of our creative services and content curation services.
When it comes to marketing and branding, creative services and content curation are absolute game-changers. From captivating copywriting to stunning photography, these services do so much more than just catch attention. They effectively communicate your messages, build a strong brand identity, provide value to your audience, and deliver unique and visually compelling content. By leveraging our creative expertise, we’ll help you stand out from the competition and create a lasting impact on your target audience.
Creative Strategy
At RED Marketing, we’re all about taking things to the next level and boosting our clients’ visibility. We believe in the power of creative strategy, which is the process of crafting a comprehensive plan to design and execute marketing campaigns that are not only innovative but also highly effective.
How do we do it?
It includes the following components:
Target audience
Identify the target audience and understand their needs, interests and behaviours which are essential in developing an effective creative strategy.
Key message
Defining the key message that the creative content or campaign will communicate to the target audience. This message should align with the business’s overall goals and objectives.
Creative approach
Develop a unique and creative approach to the content or campaign that will resonate with the target audience and capture their attention.
Branding and tone
Define the branding and tone that will be used in the content or campaign to ensure consistency with the overall brand image and messaging.
Tactical plan
Outline the specific tactics and channels that will be used to execute the creative strategy, such as social media, email marketing, video production or advertising.
Metrics and evaluation
Establish metrics and evaluation criteria to measure the success of the creative strategy and adjust as needed.
Art Direction
With our talented and versatile team of creative professionals, we’re ready to tackle any design branding project. One essential element we excel at is art direction, which encompasses the development and execution of a brand’s visual style and tone across various creative assets.
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Creative Direction:
At our agency, we’re all about breathing life into innovative brand stories. Creative direction is our secret sauce – it’s the process of leading and supervising the creative vision and implementation of a project or campaign.
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We create cutting-edge work to elevate our clients’ visibility.
GRAPHIC DESIGN
It includes the following components:
Logos
Our team specialises in crafting unique and memorable logos that go beyond visuals. A logo represents your brand’s values, personality and mission, serving as a powerful shorthand for recognition. With our expertise, we create logos that build brand identity, differentiate you from competitors and leave a lasting impression. Let us help you make a memorable statement with your brand through our thoughtfully designed logos.
Branding
- Branding elements: A business's visual identity, including its logo, colour scheme, and typography, should be consistent across all digital channels.
- Messaging and tone: The language and tone used in digital communications should reflect the brand's values and resonate with the target audience.
- User experience: A brand's website and other digital platforms should be user-friendly, easy to navigate, and provide a seamless experience for users.
- Social media presence: Social media platforms are essential for building a digital brand, and businesses should establish a consistent voice and tone across all social media channels.
- Reputation management: Monitoring and responding to online reviews and feedback is crucial to maintaining a positive online reputation.
Corporate & Brand Identity Curation
Your business deserves an identity that not only sets it apart from the competition, but also makes a bold statement and fosters customer relationships. That’s where corporate and brand identity curation comes in. A robust corporate and brand identity plays a crucial role in establishing brand recognition, cultivating loyalty, setting you apart from competitors and ensuring a consistent and memorable experience across all customer touchpoints.
Advertising & Digital Advertising
Picture this… a digital playground of advertising possibilities, where your brand shines through multiple channels and captivates your audience. Traditional advertising, a time-honoured art, takes us back to the good ol’ days when TV commercials, radio spots, billboards and print ads ruled the marketing landscape. Digital advertisements are the superheroes of marketing, flying through search engines, social media platforms, websites, mobile apps and even emails to deliver your message. With advertising and digital advertising, you have the power to connect with your audience like never before.
Social Media Copywriting
Prepare to be mesmerised by the enchanting power of words crafted by our brilliant team of copywriters! They have the knack for defining and elevating brands with their creative messaging. But wait, there’s more – enter the realm of social media copywriting, where they weave their magic on platforms like Facebook, Twitter, Instagram, LinkedIn, and beyond. This skill is a game-changer in any social media marketing strategy.
Social Media Post Creation
Social media post creation is like being the conductor of a symphony – carefully selecting, editing and publishing content that harmonises perfectly with your brand’s values, voice and goals. Our team dives deep into the social media cosmos, searching for gems that are not only relevant but also downright captivating. And we don’t stop at just finding content – we create our own too! With an expert eye for visuals and a way with words, we meticulously craft each post to strike a chord with your target audience.
Creating high-quality and visually appealing content
PHOTOGRAPHY & VIDEOGRAPHY
Lights, camera and let the magic unfold! Get ready to dive into the exciting world of marketing photo and video shoots. We meticulously plan, coordinate and bring to life stunning visual content that perfectly captures your brand’s essence. Our team of creative masterminds ensures that every photo and video we create aligns seamlessly with your brand’s messaging and speaks directly to your target audience’s hearts. From conceptualisation to execution, we leave no stone unturned to deliver visuals that make an everlasting impact. Watch as your brand takes centre stage in a visual masterpiece that leaves your audience craving more.
We create cutting-edge work to elevate our clients’ visibility.
COPYWRITING
Are you ready to unleash the power of captivating copy? Our team of copywriting specialists is here to breathe life into your brand. We’re not just about aesthetics; we’re about crafting experiences that ignite a response. Let’s dive into the fascinating world of copywriting, where we blend innovative ideas with persuasive language to create designs that leave a lasting impact. From magnetic headlines and catchy taglines to compelling website copy, irresistible product descriptions, captivating email campaigns and engaging social media posts – we know just how to captivate your audience and inspire action.
Creative Services case studies
Creative services and content curation
We’re in the business of results. Take a look at our recent case studies, or get in touch to learn more about how we did it.
awards / accreditations
Frequently asked questions
Creative Services and Content Curation
Can you help me create a brand from scratch?
Absolutely. We specialise in building brands from the ground up. Our creative team will guide you through developing a unique brand identity, creating meaningful messaging and positioning your business for success. As a digital marketing agency in London, we tailor everything to reflect your vision and connect with your audience.
Do you offer professional copywriting?
Yes, we do! Engaging copy is at the heart of effective marketing. From website content to social media captions and campaign messaging, our creative services and content curation include professional copywriting that captures your brand voice and speaks directly to your audience.
Do you offer video production services?
Yes, we create high-quality video content that tells your brand’s story. From promotional videos to social media clips, our team handles every aspect of production – concept, filming, editing and final delivery. We make sure your videos captivate and engage viewers, seamlessly integrating them into our creative services and content curation.
What about video editing and animation?
Our video editing services bring your footage to life, creating polished, professional content that aligns with your brand’s vision. But we don’t stop there – animation is where the magic happens. Think bold motion graphics, dynamic explainers and 3D elements that add depth and energy. Our animations are perfect for brands that want to move their audience – literally and figuratively.
What makes RED Marketing stand out from the crowd?
What sets us apart? It’s our diverse team of category experts. Whether it’s strategy, copywriting, design, photography or videography, you’ll get the best from each discipline. This means your content is crafted by specialists, ensuring top-tier quality across the board.